APA Edition Citation

Soman, D., & N-Marandi, S. (2010). Managing customer value: One stage at a time. World Scientific.

Chicago Edition Citation

Soman, Dilip, and Sara N-Marandi. Managing Customer Value: One Stage at a Time. New Jersey: World Scientific, 2010.

MLA Edition Citation

Soman, Dilip, and Sara N-Marandi. Managing Customer Value: One Stage at a Time. World Scientific, 2010.

Warning: These citations may not always be 100% accurate.