Gosney, J. W., & Boehm, T. P. (2001). Customer relationship management essentials. PHI.
Chicago Edition CitationGosney, John W., and Thomas P. Boehm. Customer Relationship Management Essentials. New Delhi: PHI, 2001.
MLA Edition CitationGosney, John W., and Thomas P. Boehm. Customer Relationship Management Essentials. PHI, 2001.
Warning: These citations may not always be 100% accurate.