APA Edition Citation

Gupta, S. L. (2012). Marketing of services: Text and cases. International Book House.

Chicago Edition Citation

Gupta, S. L. Marketing of Services: Text and Cases. Ahmadabad: International Book House, 2012.

MLA Edition Citation

Gupta, S. L. Marketing of Services: Text and Cases. International Book House, 2012.

Warning: These citations may not always be 100% accurate.