Verma, H. V. (2012). Services marketing: Text and cases (2nd ed.). Pearson.
Chicago ZitierstilVerma, Harsh V. Services Marketing: Text and Cases. 2nd ed. New Delhi: Pearson, 2012.
MLA ZitierstilVerma, Harsh V. Services Marketing: Text and Cases. 2nd ed. Pearson, 2012.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.