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Promotion and integrated marketing communication /
| Hlavní autor: | |
|---|---|
| Médium: | Printed Book |
| Jazyk: | English |
| Vydáno: |
Bangalore :
Thomson,
2002.
|
| Vydání: | 1st ed. |
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|---|---|---|---|
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| 082 | |a 659.10 | ||
| 100 | |a Semenik, Richard J. | ||
| 245 | |a Promotion and integrated marketing communication / |c Richard J. Semenik | ||
| 250 | |a 1st ed. | ||
| 260 | |b Thomson, |c 2002. |a Bangalore : | ||
| 300 | |a xxxix, 582 p. | ||
| 942 | |c BK | ||
| 952 | |0 0 |1 0 |4 0 |6 659_100000000000000_SEM_P |7 0 |9 176375 |a CMS |b CMS |c ST1 |d 2016-11-16 |i 8200 |l 1 |o 659.10 SEM/P |p CMS8200 |r 2019-02-05 |s 2019-01-07 |y BK | ||