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Advertising and integrated brand promotion /
| Hoofdauteur: | |
|---|---|
| Formaat: | Printed Book |
| Taal: | English |
| Gepubliceerd in: |
Delhi :
Thomson,
2003.
|
| Editie: | 3rd ed. |
| LEADER | 00548nam a22001577a 4500 | ||
|---|---|---|---|
| 008 | 161116b xxu||||| |||| 00| 0 eng d | ||
| 999 | |c 161145 |d 161145 | ||
| 020 | |a 9789812431219 | ||
| 082 | |a 659.1 | ||
| 100 | |a O'Guinn, Thomas C. | ||
| 245 | |a Advertising and integrated brand promotion / |c Thomas C. O'Guinn, et al. | ||
| 250 | |a 3rd ed. | ||
| 260 | |b Thomson, |c 2003. |a Delhi : | ||
| 300 | |a xxxix, 773 p. | ||
| 942 | |c BK | ||
| 952 | |0 0 |1 0 |4 0 |6 659_100000000000000_OGU_A |7 0 |9 176368 |a CMS |b CMS |c ST1 |d 2016-11-16 |i 8580 |l 0 |o 659.1 OGU/A |p CMS8580 |r 2016-11-16 |w 2016-11-16 |y BK | ||