Citace podle APA

Clow, K. E., & Baack, D. (2002). Integrated advertising, promotion, and marketing communications. Pearson Education.

Styl Chicago

Clow, Kenneth E., a Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. Delhi: Pearson Education, 2002.

Citace podle MLA

Clow, Kenneth E., a Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. Pearson Education, 2002.

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