Style de citation APA

Clow, K. E., & Baack, D. (2002). Integrated advertising, promotion, and marketing communications. Pearson Education.

Style de citation Chicago

Clow, Kenneth E., et Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. Delhi: Pearson Education, 2002.

Style de citation MLA

Clow, Kenneth E., et Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. Pearson Education, 2002.

Attention : ces citations peuvent ne pas être correctes à 100%.