Groucutt, J., Leadley, P., & Forsyth, P. (2004). Marketing: Essential principles, new realities. Kogan Page.
Chicago Edition CitationGroucutt, Jonathan, Peter Leadley, and Patrick Forsyth. Marketing: Essential Principles, New Realities. New Delhi: Kogan Page, 2004.
MLA Edition CitationGroucutt, Jonathan, et al. Marketing: Essential Principles, New Realities. Kogan Page, 2004.
Warning: These citations may not always be 100% accurate.