Saini, D. R. (1986). Marketing: A behavioural approach. PrintWell.
Chicago Edition CitationSaini, D. R. Marketing: A Behavioural Approach. New Delhi: PrintWell, 1986.
MLA Edition CitationSaini, D. R. Marketing: A Behavioural Approach. PrintWell, 1986.
Warning: These citations may not always be 100% accurate.