APA Edition Citation

Kotler, P. (1980). Marketing management: Analysis planning and control (4th ed.). PHI.

Chicago Edition Citation

Kotler, Philip. Marketing Management: Analysis Planning and Control. 4th ed. New Delhi: PHI, 1980.

MLA Edition Citation

Kotler, Philip. Marketing Management: Analysis Planning and Control. 4th ed. PHI, 1980.

Warning: These citations may not always be 100% accurate.