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Assessing the effectiveness of advertising /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Printed Book |
| Language: | English |
| Published: |
London :
Business Books Ltd.,
1975.
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| LEADER | 00545nam a22001577a 4500 | ||
|---|---|---|---|
| 008 | 161109b xxu||||| |||| 00| 0 eng d | ||
| 999 | |c 160868 |d 160868 | ||
| 020 | |a . | ||
| 082 | |a 659.111 | ||
| 100 | |a Potter, Jack | ||
| 245 | |a Assessing the effectiveness of advertising / |c Jack Potter and Mark Lovell | ||
| 260 | |b Business Books Ltd., |c 1975. |a London : | ||
| 300 | |a 281 p. | ||
| 700 | |a Lovell, Mark | ||
| 942 | |c BK | ||
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