APA Edition Citation

Parr Rud, O., & J. A. Berry, M. (2003). Data mining: Modeling data for marketing, risk and CRM. Wiley dreamtech.

Chicago Edition Citation

Parr Rud, Olivia, and Michael J. A. Berry. Data Mining: Modeling Data for Marketing, Risk and CRM. New Delhi: Wiley dreamtech, 2003.

MLA Edition Citation

Parr Rud, Olivia, and Michael J. A. Berry. Data Mining: Modeling Data for Marketing, Risk and CRM. Wiley dreamtech, 2003.