Watson, T., & Noble, P. (2008). Evaluating public relations: A best practice guide to public relations planning, research & evaluation (2nd ed.). Kogan Page.
Chicago Edition CitationWatson, Tom, and Paul Noble. Evaluating Public Relations: A Best Practice Guide to Public Relations Planning, Research & Evaluation. 2nd ed. New Delhi: Kogan Page, 2008.
MLA Edition CitationWatson, Tom, and Paul Noble. Evaluating Public Relations: A Best Practice Guide to Public Relations Planning, Research & Evaluation. 2nd ed. Kogan Page, 2008.
Warning: These citations may not always be 100% accurate.