Building brand value: five steps to building powerful brands

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Podrobná bibliografie
Hlavní autor: Parameswaran, MG
Médium: Printed Book
Jazyk:English
Vydáno: New Delhi: Tata McGraw Hill , 2006.
Témata:
Building brand value
Brand measurement
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Building Brand Value:Five Steps to Building Powerful Brands
Autor Parameswaran, M.G
Vydáno 2006
Printed Book
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