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The magic of Bollywood : at home and abroad /

Bibliographic Details
Other Authors: Roy, Anjali Gera
Format: Printed Book
Language:English
Published: New Delhi ; Thousand Oaks : SAGE Publications, 2012.
Subjects:
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245 0 4 |a The magic of Bollywood :  |b at home and abroad /  |c edited by Anjali Gera Roy. 
260 |a New Delhi ;  |a Thousand Oaks :  |b SAGE Publications,  |c 2012. 
300 |a xviii, 334 p. ;  |c 23 cm. 
504 |a Includes bibliographical references and index. 
505 0 |a Introduction / Anjali Gera Roy -- Brand Bollywood and the new Bollywood film. Mainstream Hindi cinema and brand Bollywood: the transfoCommunication in rurarmation of a cultural artifact / M. K. Raghavendra -- Post-national B(H)ollywood and the national imaginary / Meena T. Pillai -- Bollywood's soft power: some facts and figures. Bollywood and soft power: content trends and hybridity in popular Hindi cinema / David J. Schaefer and Kavita Karan -- A regional mosaic: linguistic diversity and India's film trade / Sunitha Chitrapu -- Indian films' traditional markets: South Asia, Southeast Asia, Africa, and Russia. "Dada negativity" and Pakistani characters in Bollywood films / Kamal ud Din and Nukhbah Taj Langah -- Soft power and Pakistani viewers / Shahnaz Khan -- Bollywood film culture in Indonesia's mediascapes / Shuri Mariasih Gietty Tambunan -- Indian films in the USSR and Russia: past, present, and future / Elena Igorevna Doroshenko -- Indophilie and Bollywood's popularity in Senegal: strands of identity dynamics / Gwenda Vander Steene -- "Bollywoodization" as (H)Indianization? Bangladesh film industry under national protection / Zakir Hossain Raju -- New territories: Bollywood in the West Australia, Canada, Europe, and New Zealand. From tawa'if to wife? making sense of Bollywood's courtesan genre / Teresa Hubel -- Bollywood in da club: social space in Toronto's "South Asian" community / Omme-Salma Rahemtullah -- Bollywood internet forums and Australian cultural diplomacy / Andrew Hassam -- Addressing the nonresident: soft power, Bollywood, and the diasporic audience / Adrian Athique -- Bollywood's circuits in Germany / Florian Krauss. 
650 0 |a Motion pictures  |z India. 
650 0 |a Motion picture industry  |z India. 
650 0 |a Motion pictures, Hindi. 
700 1 |a Roy, Anjali Gera. 
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