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Planning for power advertising : a user's manual for students and practitioners /
| 主要作者: | |
|---|---|
| 格式: | Printed Book |
| 語言: | English |
| 出版: |
New Delhi ; Thousand Oaks, Calif. ; London :
Response Books,
2005.
|
| 主題: | |
| 在線閱讀: | http://www.loc.gov/catdir/toc/ecip0515/2005019506.html http://www.loc.gov/catdir/enhancements/fy0658/2005019506-d.html |
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| 020 | |a 8178295490 (India : pbk) | ||
| 020 | |a 0761933549 (U.S. : pbk) | ||
| 035 | |a (OCoLC)ocm60971863 | ||
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| 100 | 1 | |a Halve, Anand Bhaskar, | |
| 245 | 1 | 0 | |a Planning for power advertising : |b a user's manual for students and practitioners / |c Anand Bhaskar Halve. |
| 260 | |a New Delhi ; |a Thousand Oaks, Calif. ; |a London : |b Response Books, |c 2005. | ||
| 300 | |a 260 p. : |b ill. ; |c 24 cm. | ||
| 504 | |a Includes bibliographical references (p. [253]) and index. | ||
| 650 | 0 | |a Advertising. | |
| 650 | 0 | |a Advertising |z India. | |
| 856 | 4 | 1 | |u http://www.loc.gov/catdir/toc/ecip0515/2005019506.html |
| 856 | 4 | 2 | |u http://www.loc.gov/catdir/enhancements/fy0658/2005019506-d.html |
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| 955 | |a sb06 2005-07-13 |i sb06 2005-07-13 |a aa08 2005-07-14 |a ps04 2006-05-18 1 copy rec'd., to CIP ver. |a lg08 2006-07-27 copy 2 added | ||
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