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130214s2013 enk b 000 0 eng |
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|a 2013000999
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|a 9780415638098 (hardback)
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|a 9780415638104 (pbk.)
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|z 9780203083574 (ebook)
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|a pcc
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|a 658.8/27
|2 23
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| 100 |
1 |
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|a Bull, Andy,
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| 245 |
1 |
0 |
|a Brand journalism /
|c Andy Bull.
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| 300 |
|
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|a pages cm
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| 504 |
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|a Includes bibliographical references.
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| 650 |
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0 |
|a Branding (Marketing)
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| 650 |
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0 |
|a Advertising.
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| 942 |
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|c BK
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|b xj07 2013-02-14
|c xj07 2013-02-14 (telework)
|a xd13 2013-03-15 changed title per publisher
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| 999 |
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|d 2015-06-26
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