Broadcast/cable/web programming : strategies and practices /

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Bibliographic Details
Main Author: Eastman, Susan Tyler
Other Authors: Ferguson, Douglas A.
Format: Printed Book
Published: Belmont, CA : Wadsworth/Thomson Learning, c2002.
Edition:6th ed.
Subjects:
Television programs
Radio programs
Cable television
Description
Item Description:Rev. ed. of: Broadcast/cable programming. 5th ed. 1996.
Physical Description:xiv, 466 p. : ill., map ; 25 cm.
Bibliography:Includes bibliographical references (p. 445-450)and indexes.
ISBN:053451295X

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