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The media handbook : a complete guide to advertising media selection, planning, research, and buying /
| Auteur principal: | |
|---|---|
| Format: | Printed Book |
| Publié: |
Mahwah, N.J. :
Lawrence Erlbaum,
2003.
|
| Édition: | 2nd ed. |
| Collection: | LEA's communication series
|
| Sujets: | |
| Accès en ligne: | Publisher description |
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