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Interpreting audiences : the ethnography of media consumption /
Interpreting audiences offers a comprehensive guide to important new developments in the study of media reception. Reviewing a wide range of work done by qualitative audience researchers over recent years, the author charts the emergence of a critical ethnographic perspective on everyday consumer pr...
Tác giả chính: | |
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Định dạng: | Printed Book |
Được phát hành: |
London ; Thousand Oaks [Calif.] :
Sage,
1993.
|
Loạt: | Media, culture, and society series.
|
Những chủ đề: |
LEADER | 02503fam a2200337 a 4500 | ||
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010 | |a 93085117 | ||
020 | |a 0803984464 : |c £10.95 | ||
020 | |a 0803984472 (pbk.) | ||
035 | |a (OCoLC)29668903 | ||
035 | |a (OCoLC)ocm29668903 | ||
035 | |a (NNC)1617446 | ||
042 | |a lccopycat | ||
082 | 0 | 0 | |a 302.23 |2 20 |
100 | 1 | |a Moores, Shaun. | |
245 | 1 | 0 | |a Interpreting audiences : |b the ethnography of media consumption / |c Shaun Moores. |
260 | |a London ; |a Thousand Oaks [Calif.] : |b Sage, |c 1993. | ||
300 | |a 154 p. ; |c 24 cm. | ||
650 | 0 | |a Mass media | |
650 | 0 | |a Mass media | |
942 | |2 ddc |c BK | ||
490 | 1 | |a The Media, culture & society series | |
504 | |a Includes bibliographical references (p. [141]-151) and index. | ||
520 | |a Interpreting audiences offers a comprehensive guide to important new developments in the study of media reception. Reviewing a wide range of work done by qualitative audience researchers over recent years, the author charts the emergence of a critical ethnographic perspective on everyday consumer practices. | ||
520 | 8 | |a Shaun Moores considers the distinctive features of audience ethnography and outlines its various applications in communication and cultural analysis. Four main areas of inquiry are discussed: the power of media texts to determine the meanings made by their readers; the relationships between media genres and social patterns of taste; the day-to-day settings and dynamic social situations of reception; and the cultural uses and interpretations of communication technologies in the home. | |
520 | 8 | |a Identifying the issues at stake in each of these areas, the author then relates advances in audience research to a broader set of questions about the practices and politics of cultural consumption. Assessing the theories of Bourdieu, De Certeau and others - and drawing on his own investigations of new media technologies in domestic contexts - he advances a model of creativity and constraint in everyday life. | |
520 | 8 | |a This accessible text will be an invaluable introduction to recent work on audiences for students of media, communication and cultural studies, and a helpful analytical overview for media teachers and researchers. | |
653 | 0 | |a Mass media |a Audiences | |
830 | 0 | |a Media, culture, and society series. | |
900 | |a AUTH |b TOC | ||
999 | |c 149371 |d 149371 | ||
952 | |0 0 |1 0 |4 0 |6 302_230000000000000_MOO_I |7 0 |9 159589 |a MCJ |b MCJ |c ST1 |d 2011-12-16 |i 1380 |l 2 |o 302.23 MOO/I |p MCJ1380 |r 2017-03-22 |s 2015-06-23 |w 2011-12-16 |y BK |