Citazione APA

Potter, J., & Lovell, M. (1975). Assessing the effectiveness of advertising. Business books.

Stile di citazione Chicago

Potter, Jack, e Mark Lovell. Assessing the Effectiveness of Advertising. London: Business books, 1975.

Citazione MLA

Potter, Jack, e Mark Lovell. Assessing the Effectiveness of Advertising. Business books, 1975.

Attenzione: Queste citazioni potrebbero non essere precise al 100%.