एपीए उद्धरण

Potter, J., & Lovell, M. (1975). Assessing the effectiveness of advertising. Business books.

शिकागो स्टाइल उद्धरण

Potter, Jack, और Mark Lovell. Assessing the Effectiveness of Advertising. London: Business books, 1975.

एमएलए उद्धरण

Potter, Jack, और Mark Lovell. Assessing the Effectiveness of Advertising. Business books, 1975.