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Focus groups : a practical guide for applied research /
The highly acclaimed first edition of Richard Krueger's Focus Groups has become the standard introduction to this widely used technique. Retaining its focus on applied research and its step-by-step approach to planning and conducting a successful focus group, this new edition has been expanded...
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| Format: | Printed Book |
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Thousand Oaks, Calif. :
Sage Publications,
c1994.
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| Edition: | 2nd ed. |
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