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Social media communication : concepts, practices, data, law and ethics /

"In Social Media Communication: Concepts, Practices, Data, Law and Ethics, Jeremy Harris Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Twitter, Facebook, LinkedIn, Pinterest, Youtube and Vine, the book explores and analyzes j...

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Dettagli Bibliografici
Autore principale: Lipschultz, Jeremy Harris
Natura: Printed Book
Lingua:English
Pubblicazione: London: Routledge, 2015.
Soggetti:
LEADER 02122cam a2200289 i 4500
008 140306s2015 nyu b 001 0 eng
999 |c 112938  |d 112938 
020 |a 9781138776456 (paperback) 
082 0 0 |a 302.231  |2 23 
100 1 |a Lipschultz, Jeremy Harris 
245 1 0 |a Social media communication :  |b concepts, practices, data, law and ethics /  |c Jeremy Harris Lipschultz. 
260 |a London:  |b Routledge,  |c 2015. 
300 |a xvi, 251 pages ;  |c 26 cm 
504 |a Includes bibliographical references and index. 
520 |a "In Social Media Communication: Concepts, Practices, Data, Law and Ethics, Jeremy Harris Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Twitter, Facebook, LinkedIn, Pinterest, Youtube and Vine, the book explores and analyzes journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics--all promoting the critical thinking professionals and students need to use new networking tools effectively and to navigate social and mobile media spaces. Featuring contemporary case studies, essays from some of the industry's leading social media innovators, and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources they'll need to both evaluate and utilize current and future forms of social media"-- 
650 0 |a Social media. 
650 0 |a Social networks. 
650 0 |a Online social networks. 
650 0 |a Social media  |x Law and legislation. 
650 0 |a Social media  |x Moral and ethical aspects. 
650 7 |a SOCIAL SCIENCE / Media Studies. 
650 7 |a COMPUTERS / Web / Social Networking. 
650 7 |a LANGUAGE ARTS & DISCIPLINES / Journalism. 
942 |c BK 
906 |a 7  |b cbc  |c orignew  |d 1  |e ecip  |f 20  |g y-gencatlg 
955 |b rm07 2014-03-06  |i rm07 2014-03-06 (teleworking) ONIX to Dewey  |a xn11 2014-12-02 1 copy rec'd., to CIP ver. 
952 |0 0  |1 0  |4 0  |6 302_231000000000000_LIP_S  |7 0  |9 119627  |a UL  |b UL  |c ST1  |d 2016-11-28  |e 176  |g 2250.10  |l 1  |o 302.231 LIP/S  |p 94873  |r 2017-08-02  |s 2017-07-11  |v 3214.43  |y BK