Meta-signs and ad-entities : semiotics of self in advertaisments /

Bibliographic Details
Main Author: Najeeb P M
Format: Ph.D Thesis
Language:English
Published: 2014.
Subjects:
Semiotics in advertising
Semiotics > Social aspects
Description
Physical Description:273p. 29 cm.
Bibliography:Includes bibliographical references (p. 253-273) and abstract.

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