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Study of the effects of brand extension decisions on existing brands and new products acceptance in Indian consumer product markets /
Hovedforfatter: | |
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Format: | Ph.D Thesis |
Sprog: | English |
Udgivet: |
2010.
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Fag: |
University of Calicut
Klassifikationsnummer: |
658.827 SHE/S |
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Kopi | Live Status Unavailable |