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Study of the effects of brand extension decisions on existing brands and new products acceptance in Indian consumer product markets /
| Hoofdauteur: | |
|---|---|
| Formaat: | Ph.D Thesis |
| Taal: | English |
| Gepubliceerd in: |
2010.
|
| Onderwerpen: |
University of Calicut
| Plaatsingsnummer: |
658.827 SHE/S |
|---|---|
| Kopie | Status is onbeschikbaar |