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Marketing research : text and cases /

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Bibliografske podrobnosti
Glavni avtor:	Boyd, Harper W.
Drugi avtorji:	Westfall, Ralph, Stasch, Stanley F.
Format:	Printed Book
Jezik:	English
Izdano:	Delhi: AITBS, 2012.
Izdaja:	7th ed.
Teme:	Marketing research. Marketing research > Case studies.

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