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| LEADER |
00584 a2200157 4500 |
| 008 |
150929b xxu||||| |||| 00| 0 eng d |
| 020 |
|
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|a 97881178293707
|
| 082 |
|
|
|a 659.1
|
| 100 |
|
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|a Tellis, Gerard J
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| 245 |
|
|
|a Effective advertising:
|b understanding when,how, and why advertising works/
|c Gerard J. Tellis.
|
| 260 |
|
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|c 2004.
|b Response books,
|a New Delhi:
|
| 300 |
|
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|a 201p.
|c 24cm.
|
| 650 |
|
|
|a Advertising.
|
| 942 |
|
|
|2 ddc
|c BK
|
| 999 |
|
|
|c 105990
|d 105990
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_TEL_E
|7 0
|9 109333
|a UL
|b UL
|c ST1
|d 2014-12-05
|e 2
|g 412.50
|l 0
|o 659.1 TEL/E
|p 93110
|r 2015-04-30
|v 550.00
|y BK
|