Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /

Bibliographic Details
Main Author: Schultz, Mike
Other Authors: Doerr, John E., Frederiksen, Lee W.
Format: Printed Book
Language:English
Published: New Jersey: John Wiley & Sons, INC 2009.
Edition:2nd ed.
Subjects:
Service industries > Marketing
Branding (Marketing)
Marketing

University of Calicut

Holdings details from University of Calicut
Call Number: 658.8 SCH/P
Copy Live Status Unavailable

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