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| LEADER |
00885 a2200217 4500 |
| 008 |
150720b xxu||||| |||| 00| 0 eng d |
| 020 |
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|a 9781118604342
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| 082 |
|
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|a 658.8
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| 100 |
|
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|a Schultz, Mike.
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| 245 |
|
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|a Professional services marketing :
|b how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
|c Mike Schultz, John E. Doerr and Lee W. Frederiksen
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| 250 |
|
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|a 2nd ed.
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| 260 |
|
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|c 2009.
|b John Wiley & Sons, INC
|a New Jersey:
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| 300 |
|
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|a xv, 352p. ;
|c 24 cm.
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| 650 |
|
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|a Service industries
|x Marketing
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| 650 |
|
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|a Branding (Marketing)
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| 650 |
|
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|a Marketing
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| 700 |
|
|
|a Doerr, John E.
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| 700 |
|
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|a Frederiksen, Lee W.
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| 942 |
|
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|2 ddc
|c BK
|
| 999 |
|
|
|c 105580
|d 105580
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_SCH_P
|7 0
|9 108553
|a UL
|b UL
|c ST1
|d 2014-03-24
|e 2
|g 1394.95
|l 0
|o 658.8 SCH/P
|p 92770
|r 2015-02-20
|v 1964.72
|y BK
|