Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /

Detaylı Bibliyografya
Yazar: Schultz, Mike
Diğer Yazarlar: Doerr, John E., Frederiksen, Lee W.
Materyal Türü: Printed Book
Dil:English
Baskı/Yayın Bilgisi: New Jersey: John Wiley & Sons, INC 2009.
Edisyon:2nd ed.
Konular:
Service industries > Marketing
Branding (Marketing)
Marketing
Diğer Bilgiler
Fiziksel Özellikler:xv, 352p. ; 24 cm.
ISBN:9781118604342

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