Baran, R. J., & Galka, R. J. (2014). Customer relationship management. Routlege.
Chicago Edition CitationBaran, Roger J., and Robert J. Galka. Customer Relationship Management. New York: Routlege, 2014.
MLA Edition CitationBaran, Roger J., and Robert J. Galka. Customer Relationship Management. Routlege, 2014.
Warning: These citations may not always be 100% accurate.