APA Edition Citation

Martinez, P. (2012). The consumer mind: Brand perception and the implication for marketers. Kogan page.

Chicago Edition Citation

Martinez, Pepe. The Consumer Mind: Brand Perception and the Implication for Marketers. London: Kogan page, 2012.

MLA Edition Citation

Martinez, Pepe. The Consumer Mind: Brand Perception and the Implication for Marketers. Kogan page, 2012.

Warning: These citations may not always be 100% accurate.