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The strategy and tactics of pricing : A guide to growing more profitability /

Dades bibliogràfiques
Autor principal:	Nagle, Thomas T.
Altres autors:	Hogan ,John E., Zale,Joseph
Format:	Printed Book
Idioma:	English
Publicat:	Boston: Prentice Hall, 2011.
Edició:	5
Matèries:	Pricing. Marketing-Decision making.

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