Nagle, T. T., Hogan ,John E., & Zale,Joseph. (2011). The strategy and tactics of pricing: A guide to growing more profitability (5.). Prentice Hall.
Chicago Edition CitationNagle, Thomas T., Hogan ,John E, and Zale,Joseph. The Strategy and Tactics of Pricing: A Guide to Growing More Profitability. 5. Boston: Prentice Hall, 2011.
MLA Edition CitationNagle, Thomas T., et al. The Strategy and Tactics of Pricing: A Guide to Growing More Profitability. 5. Prentice Hall, 2011.
Warning: These citations may not always be 100% accurate.