APA Edition Citation

Nancy R Lee & Philip Kotler. (2012). Social marketing: Influencing behaviors for good. Sage.

Chicago Edition Citation

Nancy R Lee and Philip Kotler. Social Marketing: Influencing Behaviors for Good. New Delhi: Sage, 2012.

MLA Edition Citation

Nancy R Lee and Philip Kotler. Social Marketing: Influencing Behaviors for Good. Sage, 2012.

Warning: These citations may not always be 100% accurate.