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Planning for power advertising : a user's manual for students and practitioners /
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| Format: | Printed Book |
| Language: | English |
| Published: |
New Delhi ; Thousand Oaks, Calif. ; London :
Response Books,
2005.
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| Subjects: |
| Physical Description: | 260p. |
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| ISBN: | 8178295490 (India : pbk) 0761933549 (U.S. : pbk) |