Berger, A. A. (1998). Media research techniques (2nd ed.). Sage Publications.
Chicago Edition CitationBerger, Arthur Asa. Media Research Techniques. 2nd ed. California: Sage Publications, 1998.
MLA Edition CitationBerger, Arthur Asa. Media Research Techniques. 2nd ed. Sage Publications, 1998.
Warning: These citations may not always be 100% accurate.