APA Edition Citation

Vivian, J. (2011). The Media of mass communication (10th ed.). Allyn & Bacon.

Chicago Edition Citation

Vivian, John. The Media of Mass Communication. 10th ed. Boston: Allyn & Bacon, 2011.

MLA Edition Citation

Vivian, John. The Media of Mass Communication. 10th ed. Allyn & Bacon, 2011.

Warning: These citations may not always be 100% accurate.