APA Edition Citation

Arun Kumar & Meenakshi, N. (2016). Marketing management (3rd ed.). Vikas Publishing.

Chicago Edition Citation

Arun Kumar and N. Meenakshi. Marketing Management. 3rd ed. New Delhi: Vikas Publishing, 2016.

MLA Edition Citation

Arun Kumar and N. Meenakshi. Marketing Management. 3rd ed. Vikas Publishing, 2016.

Warning: These citations may not always be 100% accurate.