All customers are irrational : understanding what they think, what they feel, and what keeps them coming back /

Míreanna Comhchosúla

• Building great customer experiences
  le: Ivens, John; Author, et al.
  Foilsithe: (2005)
• The Truth about what customers really
  le: Solmon, Michael R
  Foilsithe: (2010)
• The future of competition co-creating unique value with customers
  le: Prahlad, C.K
  Foilsithe: (2004)
• Improving Customer Satisfaction, Loyalty, and Profit : An Integrated Measurement and Management System
  le: Michael D. johnson Anders Gustafsson
  Foilsithe: (2000)
• Managing customers through ecocnomic cycles
  le: McKean
  Foilsithe: (2010)