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Advertising and promotion : an integrated marketing communications perspective /
Главный автор: | Belch, George E. |
---|---|
Другие авторы: | Belch, Michael A., Purani, Keyoor |
Формат: | Printed Book |
Язык: | English |
Опубликовано: |
New Delhi :
McGraw Hill
2015.
|
Редактирование: | 9th ed. |
Предметы: |
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