APA Edition Citation

Kotler, P., Bowen, J. T., & Makens, J. C. (2014). Marketing for hospitality and tourism (6th ed.). Pearson.

Chicago Edition Citation

Kotler, Philip, John T. Bowen, and James C. Makens. Marketing for Hospitality and Tourism. 6th ed. Noida: Pearson, 2014.

MLA Edition Citation

Kotler, Philip, et al. Marketing for Hospitality and Tourism. 6th ed. Pearson, 2014.