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The media of mass communication /
| Main Author: | |
|---|---|
| Format: | Printed Book |
| Language: | English |
| Published: |
Boston :
PHI Learning private limited,
2011.
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| Edition: | 10th ed. |
| Subjects: |
Table of Contents:
- Mass media literacy
- Media technology
- Media economics
- Ink on paper
- Sound media
- Motion media
- New media landscape
- News
- Entertainment
- Public relations
- Advertising
- Mass audiences
- Mass media effects
- Media and democracy
- Mass media globalization
- Media law
- Ethics.