The codes of advertising : fetishism and the political economy of meaning in the consumer society /

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Dades bibliogràfiques
Autor principal: Jhally, Sut
Format: Printed Book
Publicat: New York : routledge, 1990.
Matèries:
Advertising
Management
Symbolism in advertising.
Mass media.
Search Result 1
Codes of advertising: Fetishism and the political economy of meaning in the consumer Society /
per Jhally, Sut
Publicat 1987
Printed Book
Search Result 2
The codes of Advertising fetishism and the political economy of meaning in the consumer society
per Jhally, Sut
Publicat 1987
Printed Book
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