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E-TOURISM: AN INNOVATIVE APPROACH FOR THE HOME STAY TOURISM IN KERALA

This paper deals with e-tourism, innovation and growth. The Internet is revolutionising the distribution of tourism information and sales. The Home stay initiative that is booming in tourist location of Kumarakom is a venture of its kind. This paper examines problems and solutions related to electro...

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Bibliographic Details
Main Author: ANUPAMA. K and KOSHY C.J
Format: Printed Book
Published: ZENITH International Journal of Multidisciplinary Research 2014
Subjects:
Online Access:http://10.26.1.76/ks/006015.pdf
Description
Summary:This paper deals with e-tourism, innovation and growth. The Internet is revolutionising the distribution of tourism information and sales. The Home stay initiative that is booming in tourist location of Kumarakom is a venture of its kind. This paper examines problems and solutions related to electronic commerce in the tourism industry and suggest recommendations for successful e-commerce strategies in tourism to be applied by the industry and the government in Kerala to promote home stay through E-tourism.
Physical Description:Vol.4 (11), November (2014)