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CONSUMPTION PATTERN AND BUYING BEHAVIOUR OF CONSUMERS IN KERALA

Consumer behaviour is the study of individuals, groups, or organizations and the processes they use to select, secure, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society A huge population of consumers was sp...

全面介紹

書目詳細資料
主要作者: Jisana T K
格式: Printed Book
出版: EPRA International Journal of Economic and Business Review 2014
主題:
在線閱讀:http://10.26.1.76/ks/005981.pdf