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Alleppey Tourism Development Cooperative:The Case of Network Advantage
This case study portrays an important organizational innovation in the SME sector of the tourism industry. ATDC is a cooperative society of houseboat owners and other stakeholders in the houseboat tourism business in Alleppy, a backwater town located in the southern State of Kerala, India. The study...
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| Formato: | Printed Book |
| Publicado em: |
The Innovation Journal: The Public Sector Innovation Journal, Volume 12(2), 2007,
2007
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| Acesso em linha: | http://10.26.1.76/ks/002705.pdf |